Privacy Policy

Effective Date: May 26, 2025

This Privacy Policy („Policy”) explains how we collect, use, and protect your personal data collected via our website („WanderingKite”), https://wanderingkite.com, operated by WanderingKite (operated by an individual based in the UK) („we,” „us,” or „our”). This Policy complies with international data protection standards, including the EU General Data Protection Regulation („GDPR”), the California Consumer Privacy Act („CCPA”), and other relevant global privacy regulations.

1. Personal Data We Collect

We collect the following types of personal data:

  • Identification and Contact Information: Name, email address, and any other information voluntarily provided by you through contact forms or newsletter subscription forms.
  • Technical Data: IP address, browser type, operating system, device information, and user behavior collected through cookies and Google Analytics.
  • When you leave a comment on our website, we collect the data provided by you (such as your name, email address), along with your IP address, to help with spam detection. Comments may be stored indefinitely unless you request their deletion. If you wish to have your comment deleted, please contact us via the provided contact information.

2. How We Use Your Personal Data

We use your personal data for the following purposes:

  • To respond to your inquiries or messages submitted via contact forms.
  • To deliver newsletters, updates, and promotional emails if you subscribe through MailerLite.
  • To analyze website traffic and user interactions to improve our content and services using Google Analytics.
  • To comply with legal obligations and applicable laws.

If you subscribe to our newsletter, your email address will only be used to send newsletters, travel tips, fresh content, and promotional offers. We handle your data confidentially and do not share it with third parties. You can unsubscribe at any time by clicking the unsubscribe link at the bottom of our emails or by contacting us via the provided email address.

3. Legal Basis for Processing (GDPR)

If you are located in the EU/EEA, we process your personal data under the following legal bases:

  • Consent: When subscribing to our newsletter or submitting contact forms.
  • Legitimate Interests: For website analytics and improving user experience.
  • Compliance with Legal Obligations: To meet regulatory requirements.

4. Third-Party Services

We utilize the following third-party services, which may process your data:

  • MailerLite (MailerLite UAB) – Newsletter subscription and email marketing services.
  • Google Analytics (Google LLC) – Web analytics to understand user behavior and improve the website experience.
  • Our website may contain embedded content from other websites (e.g., videos, images, social media posts). Embedded content behaves in the exact same way as if you had visited the other website directly. These websites may collect data about you, use cookies, or employ third-party tracking.

Some links on our website are affiliate links. This means we may receive a commission if you make a purchase through these links, at no extra cost to you. The use of affiliate links supports the operation of our website and helps us provide free content.

Please refer to the respective privacy policies of these third-party services for further information about their data practices.

5. Cookies and Tracking Technologies

Our website uses cookies to enhance user experience, analyze website usage, and deliver personalized content. Types of cookies we use include:

  • Functional cookies: Essential for the basic functioning of the website.
  • Analytical cookies (e.g., Google Analytics): Allow us to analyze website usage to provide a better experience.
  • Marketing cookies: Enable personalized advertising content.

You can manage or disable the use of cookies through your browser settings. By continuing to use the site, or by clicking “Accept” on the cookie banner, you consent to our use of cookies in accordance with this Policy.

6. Sharing and International Transfers

Your personal data may be shared with the third-party services listed above. As these providers may operate globally, your data might be transferred outside your country, including to the United States. We ensure that such transfers comply with relevant data protection laws through appropriate safeguards.

7. Data Retention

We retain your personal data only as long as necessary for the stated purposes or as required by applicable laws.

8. Data Security

We implement appropriate technical and organizational measures to secure your personal data against unauthorized access, alteration, disclosure, or destruction. However, please note that no security system is completely secure.

9. Your Data Protection Rights

Depending on your jurisdiction (especially EU/EEA residents under GDPR), you have the right to:

  • Access your personal data.
  • Request rectification of incorrect or incomplete data.
  • Request erasure of your personal data.
  • Request restriction of processing under certain circumstances.
  • Request data portability.
  • Object to certain types of processing.
  • Withdraw consent at any time if processing is based on consent.

To exercise these rights, please contact us at info@wanderingkite.com.

10. California Privacy Rights (CCPA)

California residents have additional rights under the CCPA, including:

  • The right to request information about data collection practices.
  • The right to request deletion of personal data.
  • The right to opt-out of the sale of personal data (we do not sell your personal data).

Please contact us at info@wanderingkite.com to exercise these rights.

11. Changes to This Privacy Policy

We reserve the right to update this Policy as needed. Any changes will be posted here with an updated effective date. We recommend reviewing this page periodically.

12. Contact Information

For questions or concerns regarding this Privacy Policy or your personal data, please contact:

Data Controller: WanderingKite (operated by an individual based in the UK)
Email: info@wanderingkite.com

If you are an EU/EEA resident, you also have the right to lodge a complaint with your local Data Protection Authority.